How Much Does Your Outfit Really Cost? A Cost-Per-Wear Example
How Much Does Your Outfit Really Cost? A Cost-Per-Wear Example
When we look at a price tag, a garment can seem expensive. But the true cost per wear often tells a very different story. Let’s break it down with some examples from my wardrobe.
1️⃣ Wool Blazer — €195
-
Can be worn in 2 different ways, effectively doubling the number of wears.
-
Seasonal use: September–April (8 months per year).
-
Average wears: 2–3 times per month per style, giving 4–5 times per month total.
-
Period of use: 2 years.
Calculation:
4 wears/month × 8 months × 2 years = 64 wears
€195 ÷ 64 = ~€3.05 per wear
Each wear actually costs just a few euros, while the blazer provides versatility and durability.
2️⃣ Basic Wool Longsleeve — €90
-
Worn 4–5 times per month
-
Seasonal use: September–April (8 months)
-
Period of use: 2 years
Calculation:
4 wears × 8 months × 2 years = 64 wears
€90 ÷ 64 = ~€1.40 per wear
Despite the €90 price, the real cost per wear is minimal, and the garment lasts multiple seasons.
3️⃣ Wool Balloon Pants — €150
-
Can be styled in 3 different ways, increasing the number of wears.
-
Fabric: wool, suitable for winter and cool summer days
-
Seasonal use: 9 months/year
-
Average wears: 2–3 times per month
-
Period of use: 3 years
Calculation:
2.5 wears/month × 9 months × 3 years × 3 styling options ≈ 203 wears
€150 ÷ 203 = ~€0.74 per wear
Even a €150 item can cost less than €1 per wear if it’s versatile and long-lasting.
✅ Conclusion
When you calculate cost per wear instead of just looking at the price tag:
-
High-quality garments can cost just a few euros per wear,
-
They last for years,
-
And they are far more economical than buying multiple fast-fashion items that wear out quickly.
Key takeaway:
The price on a tag is just a number. True value comes from longevity, versatility, and the number of times you actually wear it.

